Tag Archives: Social Landscapes

Rooster

Rooster, near Oviedo, FL, 2013

Rooster, near Oviedo, FL, 2013

A few years back I bought a van, and when I went to sign the contract I had to wait for the salesman for a few moments. After a short time he comes up and says that he was sorry to keep me waiting, but he had to put out the balloons. I  asked him if he thought that the balloons ever really helped him sell a car. He leaned over and said softly so no one else could here, “It does not matter what I think, Mr. Dance (the owner of the dealership) thinks so.” Driving by this rooster made me think of how a business will put out anything in front of a business in hopes to attract customers. I do have to say that I enjoyed driving by this rooster more than those King Kong size blow up apes!

“Many a small thing has been made large by the right kind of advertising.” Mark Twain

Advertisements

6 Comments

Filed under Uncategorized

Dreams of Youth

Ponce de Leon Springs, FL 2013

Ponce de Leon Springs, FL 2013

There is a quote by Aristotle that says, “Youth is easily deceived because it is quick to hope.” I feel that youth is deceived because it believes that youth will last forever. Becoming older does not change this delusion; rather makes one try to chase it. Throughout history there were tales of some fountain where one could have youth restored to an otherwise aging body. There is a story that Ponce de Leon was chasing that dream when he came to Florida in 1511. The story is not true, or at the very least, there is no record directly attributed to de Leon where he mentions it, but it has worked its way into the lore of Florida history. It is funny to me that there are several “documented” locations for the Fountain of Youth throughout the state, when the story goes that he never actually found the fabled spring.

Over the past couple of years I have photographed five different locations that try to attach Ponce de Leon to the myth of the Fountain of Youth. Each has its own historical marker that “proves” the fact that de Leon actually found the spring of healing waters at that particular location. The truth is that he did not find, nor did he even look for the fountain. Fact or fiction has never been a bother to Florida when it comes to an opportunity to attract northern tourist to the state. Beginning in 1511, Florida has treated visitors to its wonders, both actual and those made up. In the advertising world this is referred to as “ballyhoo” and from the landing of Pomce de Leon to Disney the state has been steeped in it. Please do not get me wrong I am not criticizing, for me it is very much part of the charm of the state, and it is part of who we are. I just find it humorous that there are so many locations for something that was never found.

The picture at the top is for De Leon Springs State Park, where Ponce de Leon has become a marketing tool. The bus stop add for a laundromat shows the 16th century explorer holding up a pair of boxers, that  most likely  did not exists in de Leon’s day. The entrance to the state park bearing his name show him with his arm around a young lady in a 20th century styled bathing suite. In the end the ballyhoo is a fun aspect of the history of Florida and how sometimes myths work themselves into an accepted part of history. It is interesting to me that Florida has had to resort to ballyhoo to create its allure when the weather, lovely natural landscape, and friendly people should be enough.

2 Comments

Filed under Myths

A Movable Feast

Railroad Crossing and Barn, Highway 17, FL 2013

Railroad Crossing and Barn, Highway 17, FL 2013

“It is better to travel well than to arrive.” Buddha

My personal approach to making photographs has always been to poke around the back roads of the South to first see what there was to see, and then to photograph. It has been this way since the late 1970s when I moved to North Carolina and fell in love with the landscape. In many ways, photography is an excuse to go out for a day of wandering. Even on those trips where I do not make many, if  any photographs, the fact that I am out in the world seeing things makes any time traveling  fulfilling.

Yesterday was pure joy, as a friend and I went out for a day of seeing what there was to see and to photograph. The air was cool and clean. The sun was bright and the light was good for making images. Rather than coming home tired, I came home refreshed.

3 Comments

Filed under Uncategorized